This contemporary visual identity draws inspiration from the skies,
reflects the seas, and is guided by the stars.
The primary wordmark incorporates two thoughtfully crafted symbols
that express distinct facets of the Hōkūle'a experience–
forming a visual shorthand that conveys its dual nature by day and by night.
Role: Creative Direction, Brand Design, Typography Design
Client: Four Seasons Resort & Spa Oahu
Agency Partner: Community
This contemporary visual identity draws inspiration
from the skies, reflects the seas, and is guided by the stars.
The primary wordmark incorporates two thoughtfully
crafted symbols that express distinct facets of the
Hōkūle'a experience–forming a visual shorthand that
conveys its dual nature by day and by night.
Role: Creative Direction, Brand Design, Typography Design
Client: Four Seasons Resort & Spa Oahu
Agency Partner: Community
This contemporary visual identity draws inspiration from the skies,
reflects the seas, and is guided by the stars.
The primary wordmark incorporates two thoughtfully crafted symbols
that express distinct facets of the Hōkūle'a experience–forming a visual shorthand that conveys its dual nature by day and by night.
Role: Creative Direction, Brand Design, Typography Design
Client: Four Seasons Resort & Spa Oahu
Agency Partner: Community
This contemporary visual identity draws inspiration from the skies, reflects the seas, and is guided by the stars. The primary wordmark incorporates two thoughtfully crafted symbols
that express distinct facets of the Hōkūle'a experience–forming a visual shorthand that conveys its dual nature by day and by night.
Role: Creative Direction, Brand Design, Typography Design
Client: Four Seasons Resort & Spa Oahu
Agency Partner: Community
Hōkūle'a
This contemporary visual identity draws inspiration from the skies, reflects the seas, and is guided by the stars. The primary wordmark incorporates two thoughtfully crafted symbols that express distinct facets of the Hōkūle'a experience–forming a visual shorthand that conveys its dual nature by day and
by night.
Role:
Creative Direction
Visual Identity
Typography Design
Client:
Four Seasons Resort & Spa Oahu
Agency Partner:
Community