Visual identity and packaging design for The Great Indoors,
a modern puzzle start-up centered on analog escape.
Three commissioned Canadian illustrators developed the artwork
creating a cohesive yet expressive visual system across the collection.

Each puzzle also feature a side-panel QR code linking to an artist-curated playlist
deepening the experience beyond the puzzle box. Listen while you scroll.

Role: Creative Direction, Visual Identity, Packaging Design
Client: The Great Indoors

Visual identity and packaging design for The Great Indoors,
a modern puzzle start-up centered on analog escape.
Three commissioned Canadian illustrators developed the artwork creating a cohesive yet expressive visual system across the collection.

Each puzzle also feature a side-panel QR code linking to an artist-curated playlist deepening the experience beyond the puzzle box. Listen while you scroll.

Role: Creative Direction, Visual Identity, Packaging Design
Client: The Great Indoors

Visual identity and packaging design for
The Great Indoors, a modern puzzle start-up centered on analog escape.
Three commissioned Canadian illustrators developed the artwork creating a cohesive yet expressive visual system across the collection.

Each puzzle also feature a side-panel QR code linking
to an artist-curated playlist deepening the experience beyond
the puzzle box. Listen while you scroll.

Role: Creative Direction, Visual Identity, Packaging Design
Client: The Great Indoors

Visual identity and packaging design for The Great Indoors, a modern puzzle start-up centered on analog escape. Three commissioned Canadian illustrators developed the artwork creating a cohesive yet expressive visual system across the collection.

Each puzzle also feature a side-panel QR code linking to an artist-curated playlist deepening
the experience beyond the puzzle box.
Listen while you scroll.

Role: Creative Direction, Visual Identity, Packaging Design
Client: The Great Indoors

The Great
Indoors

Visual identity and packaging design
for The Great Indoors, a modern puzzle start-up centered on analog escape. Three commissioned Canadian illustrators developed the artwork creating a cohesive yet expressive visual system across the collection. Each puzzle also feature a side-panel QR code linking to an artist-curated playlist deepening the experience beyond the puzzle box. Listen while you scroll.

Role:
Creative Direction
Visual Identity
Packaging Design

Client:
The Great Indoors

V1_TGI_Reena_Puzzle_Hero_N

Voyage No. 1

“There's this feeling that I crave when I've been cooped up; it comes from
a place of indulgence, a deep and refreshing pause. It's a place where I can feel
the soft touch of stone that's been slowly warming up from the heat of the day.
It's where my skin is alive with a puzzling mix of hot sun and cool splashes.
It's where you can hear the breeze before it rushes to you with a warm embrace.
It's where there's nothing to do but to let go, dive in, and be free.

missdrawn.com | @miss.drawn

Voyage No. 1

“There's this feeling that I crave when
I've been cooped up; it comes from a place
of indulgence, a deep and refreshing pause.
It's a place where I can feel the soft touch of stone
that's been slowly warming up from the heat
of the day. It's where my skin is alive with
a puzzling mix of hot sun and cool splashes.
It's where you can hear the breeze before it rushes
to you with a warm embrace. It's where there's
nothing to do but to let go, dive in, and be free.

missdrawn.com | @miss.drawn

V1_TGI_Reena_Puzzle_N
V1_TGI_Reena_Full_Puzzle
green_line
V2_TGI_Jenny_Puzzle_Hero_N

Voyage No. 2

“I love my home. I love the stillness, the comforting smell of a stew on the stove top, a glass of my favourite red wine, and the sound of the doorbell when someone I love drops by for a visit. I love coming home to a warm space after a brisk walk from the subway on a chilly afternoon in November as much as I love coming home to a cool place after a long day under the sun in July. I love the stillness of home, freshly brewed coffee in the morning and star gazing right from my balcony at night.”

jennyvivar.com | @jennyvivar

Voyage No. 2

“I love my home. I love the stillness,
the comforting smell of a stew on the stove top,
a glass of my favourite red wine, and the sound
of the doorbell when someone I love drops by
for a visit. I love coming home to a warm space
after a brisk walk from the subway on a chilly
afternoon in November as much as I love coming
home to a cool place after a long day under
the sun in July. I love the stillness of home,
freshly brewed coffee in the morning and
star gazing right from my balcony at night.”

jennyvivar.com | @jennyvivar

V2_TGI_Jenny_Puzzle
V2_TGI_Jenny_Full_Puzzle
blue_line
V3_TGI_Aaron_Puzzle_Hero

Voyage No. 3

“Our voyage transports us to a beautiful seaside villa. Sitting in the sun,
shopping the vibrant markets, and smelling the flowering lavender.
It is here that we are happy and completely at peace. This atmospheric still life
is inspired by those who want to immerse themselves in that feeling of contentment that can only come from enjoying the simpler things in life.”

aaronrinas.com | @aaronrinas

Voyage No. 3

“Our voyage transports us to a beautiful
seaside villa. Sitting in the sun, shopping the vibrant markets, and smelling the flowering lavender.
It is here that we are happy and completely at peace. This atmospheric still life is inspired
by those who want to immerse themselves in that
feeling of contentment that can only come from enjoying the simpler things in life.”

aaronrinas.com | @aaronrinas

V3_TGI_Aaron_Puzzle
V3_TGI_Aaron_Full_Puzzle_N